Thursday 31 March 2016

Ambicious Nightcrawler videographer


Jake Gyllenhaal has not only produced it but also starred as the protagonist of the movie. The film is a window into the lives of videographers who prowl the nights in search of news and events that can earn them a living and make a name in the ruthless industry that knows you only by the last breaking news you covered.

The marketing campaign will capture the essence of the movie’s storyline. Louis Bloom who is a ‘stringer’- a freelance cameraman who scours the city end-to-end looking to film the next big news story. We ask the audience to turn into reporters themselves, the viewers will have to take a look at the image shared on the twitter handle and report what they see happening in the scene via tweets. They will need to do it in the style of a reported ‘Breaking News’. Just like Louis Bloom, they get to be reporters for a day.

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